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There are many ways for traditional advertising, many businesses spend a lot of money on getting business, they have an advertising budget where they will allot the money to spend for advertising, I m going to tell you some creative ideas , if you follow it properly and wait for results you are going to definitely get results. However, to be frank with you to get the initial base of customers, you need to advertise your business once you got a set of customers then you can play the game word of mouth.
- Even you have a small base of customers, make sure that you treat your customer/clients properly,they are the marketing people for your business who do not expect anything in return, make sure you give more benefits to your existing customer, which will in turn make your customer/client satisfied naturally then they will refer your services to many people.
- Keep this calculation in mind, if I give one dollar in a day and in the next day I double it in a period of 30 days I can make billions of dollars. You can use this simple formula for calculation practically by asking the customers to refer one customer in a month, most dear customers will definitely refer you one customer.
- Give gifts and offers for those who refer make a point system where if you refer ten customers you get always some amount of discount on each product you buy, build a software, database to know which customer refers whom and gives them the benefit. The existing customers will be more receptive to refer more customers because they also get some benefits.
- Print coupons and give visiting cards with a tag “X amount of Discount will be made if you show this card or coupon.
- Set up website and store all the emails of your customers into your database and send them newsletters about the latest updates of your company , latest offers and update them immediately about any products or services that you have added.
Word of mouth is a very powerful game in the business, but important thing is that you need to assure that the customers with prompt service and you need to satisfy your customers utmost to your ability. If you keep this in mind and work automatically your business will be flooded with leads through word of mouth.
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